Planet Friendly

Our fabrics are environment-oriented and we use organic cotton in all of our apparel. What does that mean? No use of toxic chemicals or GMO’s (genetically modified organisms) or anything else artificial in the farming process, allowing for the health of the soil, eco system and people to be preserved. That way, the environmental and social impact is kept to a minimum.

Organic cotton (GOTS certified)

The organic cotton used in our garments comes from GOTS and/or OCS certified plants from India. Why we want organic cotton for our apparel is very simple:

No chemicals
It is grown without damaging chemicals or pesticides. (To give you an idea; conventional cotton accounts for 8-10% of the global pesticides use.) This means that organic cotton avoids any kind of pesticide poisoning which can lead to multiple health problems and even death. 200,000 people die from toxic exposure to pesticides per year across the world, according to the UN.

Saves water
As stated in the previous fact, cultivating organic cotton ensures that no chemical insecticides, fertilisers or pesticides are used, which also means nothing harmful flows into the soil or into adjoining rivers, lakes or seas. This also means that the water used for organic farming is not considered as lost water, as it can be used again and can return to the soil and other water sources without causing any harm. Furthermore, organic cotton uses 91% less water and is also mostly rain-fed, which means the use of irrigation is next to nun.

Fair wages are payed
While the yield of organic cotton may be lower than conventional cotton, farmer revenues do not decrease, as their overall expenses are reduced. Crop rotation and intercropping also benefit farmers as it allows them to further supplement their food and income. 300,000 farmers have committed suicide since 1995, in response to the high cost of GMO seeds, pesticides and chemical fertilisers.

Saves CO2 & energy
It saves around 46% of CO2 and 61% energy, compared to conventional cotton.

Still only 0,9% of te global production is organic. We need to do better.

Recycled polyester

A few of our sweaters are made with recycled polyester from China. It is used to make the sweaters of the best quality to ensure longevity. Using recycled polyester is better for the climate. It’s as simple as that. It creates approximately 75% less CO2 emissions than virgin polyester. Meaning that with recycled polyester there is no need for new petroleum to be created, which lowers the demand for new petroleum extraction and reducing the overall carbon footprint.

Read more about our PPP promise: